Proposal management is a systematic approach to dealing with proposals, from the perspective of an organization and on the individual level.
For an organization, Proposal Management means defining and implementing procedures and/or technologies to deal with proposals in the business environment and to profit from changing opportunities.
A Bid Manager is responsible for managing bids from customers in response to Request for Proposals (RFPs). Bid Managers orchestrate the creation of the solution and proposal, as ‘Bid Project Managers,’ ensuring compliance with customer requirements and highlighting the company’s value proposition.
Bid Managers in the Construction Industry
Bid Managers play an important role in the construction industry where they are responsible for the proposal of bids to existing or prospective clients for construction projects. A bid manager will ensure the smooth running of the bid for a project within the correct time and financial parameters, and manage the relationship with the client. Bid managers work in conjunction with the bid director, and often closely with specialists in the construction and built environment industry to provide and manage the bid for a project.
Bid Managers in the Outsourcing Industry
Bid Managers play an important role in the Outsourcing industry where they manage bids for outsourcing projects. A bid manager's performance is normally evaluated based on the percentage of wins. Bid managers typically work with teams collected together from line functions for the temporary duration of the bid project and hence need to have strong leadership skills to manage bids successfully. Good bid managers are in strong demand in the outsourcing industry.
Types of Procurement Documents
Procurement documents are used to solicit proposals from prospective sellers.
Why is Proposal Management important?A global survey conducted in November 2008 through January 2009 jointly by CSK Management and APMP reveals that we are in a phase of increasing professionalism with all the pros and cons in proposal management.
Figure 1.0 – The Big Proposal Management Survey 2008/09
Figure 2.0 – Proposal Management Trends
About the APMP® qualification
Association of Proposal Management Professionals (APMP®) is an internationally recognized association promoting best practice through a diverse range of disciplines within proposal and bid management. Since APMP® accreditation assesses the tangible impact made by individual proposal managers, organizations can directly benefit from their employees being accredited by APMP®, as the Accreditation Program has been designed to ensure that it:
- Encourages retention of staff
- Supports competency based staff hiring and promotion
- Supports organizational initiatives such as IIP
- Identifies performers
- Improves performance
However, various organizations across the world train individuals/ corporate organizations on Proposal Management and how to obtain the qualifications. (Please visit the link below to find out about our Proposal Management course)
RECOMMENDED READING
- Title: Shipley Associates Proposal Guide for Business Development and Sales Professionals
Author: Larry Newman
ISBN-13: 9780971424401
Publisher: Shipley Associates (Jan 2001)
- Title: Proposal Writing: the Art of Friendly and Winning Persuasion
Author: William S Pfeiffer and Charles H Keller Jr
ISBN-13: 9780136582137
Publisher: Prentice Hall (August 1 1999)
- Title: The Jelly Effect: How to Make Your Communication Stick
Author: Andy Bounds
ISBN-13: 9781841127606
Publisher: Capstone (April 4 2007)
REFERENCES